Ideal medium and content supplier at the same time as applying for IT-supported process optimization, a company its unique solutions for visitor management and E-intelligence? The subjects seem bulky, far away from clarity, sex appeal, and everything that could increase the attention. Animated videos, however, show that there is another way: in a few minutes, that is who? How? What?”brought interesting on the point. Products are tangible, content better understandable and potential customers fully informed. In addition to addressing targeted such moving images offer more advantages in the form of communication events and relevant multimedia content,”explained Alf Arnold, Managing Director of salt communication Berlin. Content marketing is the new buzzword, which already has overtaken the pure search engine optimization. Just like consumers who like pictures and videos search engine now more than text and reward them with a good SERP placement (search engine results page). Also the popularity in the social media networks affects the ranking of search engines.
It is quite clear: a video is more often given as a mere text. Also overlooking the social SEO”so score the explanatory videos” and promote not only the understanding of complex products, but also the website traffic. Convincing IT products specialist for integrated and cross-media marketing B2B communications staged as knows these relationships salt. Most recently benefited from the European IT consultancy EITCO GmbH: for the company, the SalzTeam has developed videos for three solutions of ProSuite family. We are generally satisfied with the result.
“The resulting videos are not just 180 informative seconds, but clips that stimulating as entertaining to present our software”, says Franziska Feitel, executives from EITCO. intelligence enables the user to filter information from a variety of sources and using this data to create a future forecast. How exactly companies by ProSuite BI using the The video shows can look into the crystal ball behind and sovereign plan can, in the right blend of depth and lightness. ProSuite-HR is a software for HR, improving the quality of human resources. Heart of this IT solution is the skills / instruments matrix, whose complex name and also functioning in the movie format is clearly explained. What’s behind the visitor management solution ProSuite K, shows also charming animated salt. With practical examples of museums and cultural institutions shows how the use of intelligent software can facilitate everyday work. Images: vimeo.com/eitco if you need additional image material, contact please: salt communication Berlin is an owner-run communications agency from Berlin. We implement internal and external communication in traditional and new media. So arise from complex challenges cross-media concepts, brands or products make the experience.